Marketing a non-profit women’s health app


If you have no marketing budget – how do you get downloads to your app?

While I often say that to achieve marketing results you need to spend your finite resources, time or money.

If you happen to have no money left to spend, your default is usually time. 

While this is still true in the case of today’s listener question, there are obvious ways to maximize your time by leveraging your expertise, reputation and network.

These three pillars can supercharge your results and allow you to make the most out of your time.

So when today’s listener is trying to find an audience for her passion project, a women’s health app that she has poured her savings into for altruistic reasons, she will need to leverage everything she brings to the table in order to build out some good old fashioned word of mouth to help her build app downloads.

Last modified: July 21, 2020