Are all Marketing Teams This Dysfunctional?


Marketing can look a lot different depending on your industry. 

Marketing may generally be the same set of skills and best practices but how marketing looks and is applied changes depending on the industry you are in as well as the company you are working for.

Legal marketing is no exception to this rule – which is what today’s listener question is about. 

This industry definitely has its own quirks but how much does it differ from retail, SaaS or marketing a consumer packaged good?

The answer may surprise you.

Last modified: July 21, 2020